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MarTech Manager (m/f/d)

City:  Cologne
Job area:  Product & IT
Job field:  Product & IT
Seniority Level:  Mid-Senior level

At HRS “We love to make it happen”: We are the global market leader when it comes to tech- and data driven business travel solutions. Our enterprise business offers end-to-end hotel management solutions to more than 7,000 corporate businesses globally to simplify their business travel. State of the art service solutions like strategic consulting & hotel procurement, travel payment and expense solutions or efficient tools to manage corporate meetings and group booking facilitate the travel processes and guarantee savings along the value chain. Today we work globally with the Fortune 500, such as Google, China Mobile, Amazon, Siemens, Hitachi, Alibaba, Volkswagen, WorldBank.

We are looking for a Berlin or Cologne based Marketing Technology Manager (m/f/d) to act as the bridge between our Technology & Business Teams and further develop our marketing tech stack with a strong focus on Apps / Mobile Web.


Your challenges

  • Take responsibility for the consistent further development of HRS marketing tech stack with a focus on app analytics and tracking systems in the apps and mobile web as well as the desktop area
  • Implement group-wide app/mobile web analytics and tracking solutions in coordination with the business teams
  • Support the business teams by providing adhoc reports and sophisticated analyzes based on the collected data
  • Monitor KPIs and derive recommendations for the business teams
  • Train colleagues and employees in marketing tech topics to create and develop analytics / tech understanding

Your commitment

  • A degree in (business) mathematics, informatics, engineering or similar
  • Experience in the development and implementation of app/mobile web tracking solutions
  • Very good knowledge in the field of App/Mobile Web Tracking tools such as Google Analytics, Adobe Analytics / SiteCatalyst, Google Tag Manager, Google Firebase, MMPs
  • Good knowledge of performance marketing channels like SEO, SEA / SEM / PPC, Display / Re-Targeting / RTB on desktop and mobile
  • Good knowledge of MS-Excel and JavaScript, knowledge of other programming languages an advantage
  • Fluency in English, spoken and written


Your rewards


At HRS we feel globally united and mutually responsible, a belief that is rooted in our company history and values: Thinking and acting like an entrepreneur, with everyone across the whole company being given the opportunity to take full ownership to deliver on our shared vision every single day.


You will work in a modern working environment with flexible working hours and the option to work from home. Our training and further education offers give you plenty of room for your personal growth and individual development.

The small print – want to know more?
Our global company is located in more than 35 locations in all continents and we inspire more than 1.500 employees every day. To fuel our international growth we are always looking for passionate experts who have a strong team-spirit and will take on the challenge to pioneer the international B2B travel Industry.

Interested? Have a look at all of our company benefits.
Let´s make it happen – become part of the HRS Group Team.

Find out more about the HRS Group brands and its segments:
HRS Smarttrip              DS Destination Solution                   HRS Group                      HRS Global Hotel Solution

Job Segment: Marketing Manager, Informatics, Channel Marketing, SEM, SEO, Marketing, Technology