The customer experience is the starting point for everything we do and it requires a different thinking and working -
we are starting with the desired result in mind.
Working backwards allows us to make the desired HRS customer experience
the driving force in our employee behavior, working culture, service development, and optimal leadership.
When reversing the value chain, you will start with the experience you want your customers to have.
And then design, act, and think backward from there, supported by the right processes and practices in place.
- Tobias Ragge, CEO and owner of HRS Group
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