Marketing Jobs at HRS Group

Our HRS Marketing Solution acts as our own internal global marketing unit. Here we create world-class multi-channel campaigns, design our marketing materials, and retain our customers from around the world.

With the teams of approximately 100 highly specialized marketing experts in our headquarters in Cologne, marketing strategies for our business divisions and globally. The term Marketing is not just a buzzword for us, it is the DNA of every team member, with the goal of creating a modern, customer-focused marketing organization. We eliminate the traditional boundaries of marketing so we can focus on attracting more engaged customers throughout every aspect of the customer experience. The entire marketing team is supported by an agile network organization with cross-functional units. This allows each member of the marketing and communications team to shape the internal and external perception of our brands across all channels of customer travel. 

The following divisions are included in our Marketing department: Market & Solution Marketing and BTC (Business Traveler Club)

M&S Marketing team focuses on brand and opinion leadership development, supported by content marketing. 

  • Brand Experience
  • Storytelling
  • Event Experience
  • Marketing Automation 

The BTC is the loyalty prime shop for the best value-price ratio hotel offerings and services tailored to the needs of individual business travellers and SMEs. For the unmanaged individual business travellers and SMEs, HRS negotiates special hotel rates with up to 30% discount. In addition, HRS compares its own prices and availabilities with those of other providers and offers the customer the best rate. By investing in new technologies, HRS is driving digital booking, loyalty programs and guest experiences, i.e. check-in, check-out and hotel bill payment via smartphone. Furthermore, with the brand SMARTRIP, HRS offers an all-in-one travel solution for SMEs. 

  • Audience Acquisition & Measurement
  • Brand Management & Audience Engagement
  • Audience Loyalization
  • Audience Experience
  • Marketing Technology
  • Marketing Steering

If you want to be part of this exciting and innovative marketing journey, apply now!

All current jobs in our team:

 
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Product Marketing Manager (m/f/d) Cologne Marketing
Content Marketing Manager B2C (m/f/d) Cologne Marketing

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